613 Park Avenue, East Orange, New Jersey 07017
The Urban Healthcare Initiative Program (UHIP) is a 501 (c) 3 non-profit, community-based urban healthcare literacy provider with access to preventive care services through its primary care partners. UHIP was founded in 2010 by Dr. Alexander Salerno, an internist with a medical practice in the urban community of East Orange, NJ. This internist saw the need for a non-traditional approach to improving health and health outcomes for underprivileged and racial/ethnic minority populations, and consequently UHIP was created.
EVERYONE IS ENTITLED TO QUALITY HEALTH CARE
UHIP's mission is to utilize basic health literacy training and patient-centered health care strategies to improve outcomes for health problems directly affecting our communities. UHIP promotes low cost preventive care, regular medical screenings, and coordinates the provision of primary care services to individuals who may otherwise not have access to receive such services. We strives to increase patient healthcare knowledge and provider accountability around the seven "health pillars," (diabetes, COPD, hypertension/cardiovascular diseases, chronic kidney disease, cancer screening, HIV/AIDS, and aging/dementia/depression/dying). The target population is primarily African-Americans and Hispanic, and other in-need individuals ages 18 and older, living in these disenfranchised communities.
UHIP is proud to be a recipient of a 2015 & 2018
Health Care Heroes Awards.
Dr. Alexander Salerno MD, MHA
In 2010, Dr. Alexander Salerno launched the Urban Healthcare Initiative Program (UHIP) to address the growing disparity in healthcare outcomes in the urban community through education outreach programs. He and his team reach out to the community through local churches, community centers, even barber shops. Their mission is to provide the highest quality healthcare to the urban communities of northern New Jersey through proactive healthcare and disease management.
Dr. Salerno, a former military captain, holds a Bachelor of Arts degree from Skidmore College, a medical degree from St. George’s University School of Medicine in the West Indies and a Master’s in Healthcare Administration from Seton Hall University.
Currently, Dr. Salerno runs his family-owned and operated practice, Salerno Medical Associates (SMA), which has been serving the East Orange and Newark communities for over 30 years. In addition to SMA and UHIP, Dr. Salerno also oversees the Community Healthcare Outreach Program (CHOP), a local organization that provides house calls to those in need and the mentally ill population throughout Northern New Jersey.
Dr. Salerno received the 2016 Top Doctor Award for his work in SMA’s Newark offices and another 2016 Top Doctor Awards for his work in SMA’s East Orange offices. Salerno Medical Associates has also been recognized as one of the top Newark Family Medical practices in 2016 by Opencare.com, based on patient reviews by based on patient reviews from Yelp, Google, RateMD. In addition, Dr. Salerno has been honored with the Physician’s Choice Award in 2008, 2009, and 2010.
Community Outreach/Engagement Liaison. As the community face of UHIP he is responsible for buidling community relationships, identifying and establishing new UHIP community service opportunities.
As Administrative Assistant Rosa is the person you will usually talk to when calling the office. A vital staff member in the coordination of services
GIVE SOME BACKGROUND and CONTACT INFORMATION
Since joining the organization in 2011, Frank Jordan worked as grants manager before being elevated in 2018 to UHIP Executive Directorin. Frank works tirelessly to provide coordinated management of promoting quality health care within our community.
URBAN HEALTHCARE INITIATIVE PROGRAM
Board of Directors
Rev. Dana Owens, Chairperson
Pastor, Messiah Baptist Church East Orange NJ
Administrative Director of Family Treatment Center
Newark Beth Israel Medical Center, Newark NJ
Service Administrator, Salerno Medical Associates, East Orange, NJ
Gloria Timley, Consummer
Community Activist, Newark, New Jersey
Perry Iasiello, MSW, LCSW
Executive Director, St. Mary Hospital, Behavioral Health Services
Patience Akinosho, PhD, MPH
President, Roprex Consulting, Inc
East Hanover NJ
UHIP FUNDERS (Present and Past):
Urban Healthcare Initiative Program
613 Park Avenue, East Orange,
New Jersey 07017
Office: (973) 676-8447 / (973) 986-8653
Fax: (973) 675-0040
Office Hours: 9:00am-6:00pm Mon. thru Fri.
COPYRIGHT ©2018 UHIP ALL RIGHTS RESERVED
Health care workshops and training group sessions can be requested directly through our program staff by calling
(973) 676-8447 or (973) 986-8653 or via email at email@example.com
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